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Essentia, a national leader in value-based care, is underscoring importance of strengthening rural health care ahead of awareness day on Nov. 20 In the lead-up to National Rural Health Day on Nov. 20, Essentia Health is highlighting its commitment to strengthening rural health care. Starting Monday, Essentia will share stories and highlight innovative programs designed to keep care close to home in rural communities. Across Minnesota, North Dakota and Wisconsin, 84% of Essentia’s geographic service area
Starting a business in the Park Rapids Lakes Area? Congratulations — that’s no small feat.But beyond the ribbon cutting and fresh excitement, there’s a crucial question every new business owner must face: Where should you invest first to ensure success? Let’s walk through the high-impact investments that give your business stability, visibility, and staying power — especially in small but competitive markets like ours. TL;DR If you’re short on time: Invest in digital infrastructure (website,
Finlayson, MN – Nov 3, 2025– Northview Bank has announced a $5,500 donation to local schools & food shelves across its communities in response to the suspension of SNAP food benefits for the month of November. The contribution aims to address food insecurity among families who rely on the federal assistance program.With the possibility of SNAP benefits not being honored this month, many families face increased challenges in accessing nutritious meals. Northview Bank's donation will help provide food support
Today is World Stroke Day The evening of March 26, 2025, was like any other for 75-year-old Brian Kvebak, who was relaxing downstairs at his lakeside home near Battle Lake, Minnesota, when he heard dishes clanking. “Sally had started loading the dishwasher, and that’s my job!” Brian recalled with a chuckle. He hurried upstairs to take over dish duty from his wife. Moments later, he was lying on the floor. “I don’t remember anything except just falling down,” Brian admits. Sally immediately
The United Way Coats for the Community program in Hubbard County is helping keep our neighbors warm this winter. Donations of new or gently used coats, boots, snow pants, hats, scarves, gloves, and mittens are being accepted in all sizes from infant to adult. Donation Drop-Off Locations: Citizens National Bank, 300 1st St. W, Park Rapids DeLaHunt Media, 17340 MN 34, Park Rapids Enjoy “Your Sweet Shoppe Stop,” 215 Main Ave S, Park Rapids Donations will be accepted through November 14. Distribution
Seasonal promotions aren’t just about throwing up a holiday sale banner and hoping for a spike in sales. For small businesses, these moments are rare windows to tap into customer emotion, urgency, and buying intent — all while standing out in an increasingly noisy landscape. But to do it well, you’ve got to think like a local, act with national-level precision, and strike a tone that feels immediate without being desperate. This isn’t about one-size-fits-all playbooks. It’s about reading the temperature
Traditional trade show marketing needs a serious upgrade. No matter how elaborate the booth or how engaging the pitch, the real win lies in how brands extend their presence beyond the convention center floor. That’s where digital tools come in—not just as accessories but as engines driving long-term returns. Trade shows are still a magnet for industry attention, but the brands that rise above the noise are the ones using tech to convert fleeting conversations into lasting connections. Pre-Event Targeting